Staying In Is the New Going Out
PepsiCo is inviting consumers to bolster eateries with The Great American Takeout. By ordering at least one meal a week for delivery or pickup, people can help keep restaurants in business – and spread the word by sharing what they ordered using the hashtag #TheGreatAmericanTakeout.
On Friday, May 15 at 8 p.m. EST/5 p.m. PST, we will host a virtual Dinner & A Movie presented by PepsiCo in support of The Great American Takeout. This free event includes a screening of A Fine Line, an award-winning film that ignites dialogue on female leadership in the kitchen and beyond, exploring why less than 7 percent of head chefs and restaurant owners are women1. The movie will be followed by a live discussion with featured chefs Cat Cora, Tanya Holland, Maricel Presilla and Val James, who’ll share their personal experiences and how they’re finding creative ways to help restaurant employees and stay in business.
People can join PepsiCo and The Great American Takeout for this exciting event by pre-registering here. Just login to YouTube and hit subscribe for notifications. Also, don’t forget to order takeout on Friday the 15th and show your support using the hashtags #TheGreatAmericanTakeout #AFineLineMovie #RaiseTheRERF #StrongerTogether.
PepsiCo is committed to finding other ways to help get the word out to support restaurants and their employees. With 8 million Latinos normally employed in restaurants, hotels and other jobs at high risk of health and economic loss, PepsiCo has also teamed up with UNIVISION to create a public service announcement (PSA) to further support of The Great American Takeout. The PSA features Jesús Díaz, aka Chef Yisus, host of cooking segment on “DespiertaAmérica,” the most-watched morning show in Spanish-language television.
For more information on The Great American Takeout, PepsiCo support or ways to leverage, please click here for more information on our The Great American Takeout Pepsi Tools and also visit TheGreatAmericanTakeout.com/.1Bloomberg News 2014