Every athlete needs to hydrate. Whether it’s for the soccer field, the volleyball court, the marching band, or any other sport, if they sweat, they need to replenish. And plain water often isn’t enough. When an athlete sweats, they lose electrolytes — which help carry electrical charges responsible for stimulating muscles and nerves. And when the body loses electrolytes, especially sodium and potassium, they need to be replaced to prevent dehydration and ensure the body can continue to function properly.
Everyone from students to weekend warriors seek out sports drinks
Gatorade continues to lead the pack
1Reuters, “Sports drinks remain popular with U.S. teens,” 5/8/2018.
2Beverage Industry, “2018 State of the Beverage Industry: Sports and protein drinks fuel performance,” 7/11/2018.
3CSP Daily News, “2018 Packaged Beverage Report: Sports Drinks,” 2018.
4The Street, “Gatorade Turns 50: What the Sports Drink Must Do to Keep Its Edge,” 5/12/2015.